Building Your Brand: Creating Characters From Abstract to Embodied Identity
Wednesday, 10:00 AM EDT for 1 hr 30 min JW: 105

Game ID:
TRD26ND309702
Gaming Group
/ Company:
Short Description:
Participants will create a complete brand from basic attributes and transform their brand into a vivid, playable personality using collaborative character-building techniques and business savvy.
Long Description:
Welcome to Brand Character Creation! We're starting with your current attributes and building a complete character your team can actually play. Guided by an expert, participants will work through live character development, translating abstract qualities like "innovative" or "trustworthy" into specific traits, behaviors, and signature moves. You'll watch your brand come alive as a distinct personality with clear motivations, recognizable patterns, and authentic responses to challenges. Perfect for founders, marketing teams, and business leaders who want their brand to feel less like a list of adjectives and more like someone customers would want to spend time with. This session is hands-on and collaborative - bring your current brand materials (if you have any) and be ready to see them transform into a character that makes every business decision clearer and more authentic!
Program:
Trade Day Program
Demo Event:
No
Minimum Players:
1
Maximum Players:
40
Minimum Age:
Everyone (6+)
Experience Required:
None (You've never played before - rules will be taught)
Materials Required:
None
Start Date & Time:
Duration:
1 hr 30 min
End Date & Time:
Wednesday, 11:30 AM EDT
Location:
GM(s):
Joe Lasley, Cosmo Rahn
Web Address
for more information:
Email Address
for more information:
Tournament:
No, this is not a tournament.
Cost:
$0.00
Ticketing Method:
Electronic